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5 Successful Link Building Techniques
Posted in Social Networking, Zing Blog on December 28th, 2009 by Rusty

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One of the most difficult, or rather tedious jobs when running a website is getting reciprocal links. It really matters to search engines…a lot. Link building is getting your website address, be it any link from your site, placed on a remote website. Now there are probably several more ways to build links I am not discussing in this post because I have found these five to be the most successful.

So lets go over a few of my link building strategies.

1. Submitting to Design Gallery Websites
If you have a beautiful website why not express how you feel to the design community by submitting it to hundreds of them. And you will be surprised how many accept if your site looks nice and you don’t write a bunch of spammy text about it. One of my favorite submission services is The CSS Gallery List (http://www.thecssgallerylist.com/). They also provide a submission service for $20 which is in my opinion a great deal.

2. Blogging for Trackbacks and Pingbacks
Woah. I may have confused some people. What are Trackbacks and Pings? A trackback is one of three types of linkbacks, methods for Web authors to request notification when somebody links to their website. Pingbacks are similar to trackbacks. They use a XML-RPC request to send a link from one website to another and are less spam prone than trackbacks due to their specifications. They are both essentially for peer-to-peer communication and notifications between websites. Lot’s of current blogging and cms systems already use them: WordPress, MovableType, and Drupal. Know who and where to ping is important. There are millions of websites with the ability to send and receive pings or trackbacks. And there are even website services which help ping your website for example Pingomatic.com which pings search engines to crawl your website when you submit new content. (Wordpress users can modify their ping list on the Control Panel, then Options, then Writing). Pinging a few sites will benefit heavily. Here is a good list of ping servers to get you started.

3. Get Active In Your Niche
Whether you are a gamer, business consultant, or selling ebay items you have a niche online. And a following of people who are looking for your services or products. If you have a blog with content and your getting trackbacks and people commenting on your posts. Now it’s your turn GET ACTIVE! responding to your comments and visiting other websites in your niche commenting on their posts. This is simple but tedious unless you are a fanatic of reading, writing, and commenting. Make sure you look for those high page ranking websites when reaching out. A great tool we use to check Page Rank is GetRanking.info. They provide a simple way to place your website address in a box and poof your page rank is revealed.

4. Directory Submissions
This I’m sure most of you already have done or at least heard of. Submitting to directories is one of the oldest methods of building links. And can still have some great benefit if you submit to the right ones and use optimized descriptions. Ultimately the most important directories are ones with high Page Rank. I would recommend submitting to Google’s Directory www.dmoz.org, and if your willing to pay for submission Yahoo’s Directory offers a great search return for $299 a year. There are thousands of directories online so submitting to all of them would get boring after say 50. But we are in a technology information age and people created programs to do this for us. Although submitting to 10,000 directories with the same description and information might affect the way search engines judge your page rank.

5. Social Media and PR Articles
This is becoming a strong way to build some links pretty fast. Search Engines are crawling more links every year from thousands of social media and article websites across the internet. Some with high page rank and some with DoFollow links compared to NoFollow. A dofollow link is a method some search engines use to determine if they are allowed to follow a link or not which in turn allows page rank to follow. Most websites like Twitter and Facebook not not allow following of links but there are a bunch of others that do: www.rateitall.com, www.xanga.com, www.yedda.com, www.reddit.com, www.dzone.com, www.killerstartups.com, www.ezinearticles.com. If you search google for ‘dofollow sites’ you should be able to get a few hundred results. Find the websites your topic appeals to most and submit them. Become active in these communities and watch the links for your website sky rocket.

So now that you have five ways to start building links get to it. Or you can always contact us and we will help you plan a link building strategy with some other methods as well as those described above. Benzing Technologies – Your Technology Partner

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December 28th, 2009 at 11:15 am

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December 28th, 2009 at 3:53 pm

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December 29th, 2009 at 4:02 am

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December 29th, 2009 at 4:09 am

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