A Web Design & Marketing Blog

Our blog is a social hub of information, articles and resources; focused on teaching you more about the internet, design and the stuff we love. We spend a lot of time making our blog a place of interest, so get involved!

CATEGORY: ONLINE MARKETING
5 Ways To Drive Traffic Through Social Media
Posted in Online Marketing, Social Networking, Zing Blog on May 14th, 2010 by Rusty

It’s been a while since I released a blog post and have been tinkering with ways to drive more traffic to our client websites through social media sites like Facebook and Twitter. Social websites are major tools in today’s online realm so knowing how you can utilize and track them becomes very important. This blog post will go over 5 ways you can drive traffic through social media.

SPAM: Where did it come from? and how to escape it.
Posted in Industry News, Online Marketing, Zing Blog on March 19th, 2010 by Rusty

In 1936, long before the rise of the personal computer, Hormel Foods created SPAM. In 2002, the company will produce it’s six billionth can of the processed food product. But that mark was passed long ago in the world of Internet spam.

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Clarify Your Website Content In Search Engines with URL Normalization
Posted in Online Marketing, Wordpress, Zing Blog on February 27th, 2010 by Rusty

In this post, we will learn more about the aspect of a search engine optimization technique, called URL Canonicalization or URL Normalization. We will see why it is important and why being knowledgeable about it will reduce duplicate content issues.

Do you have the right content on the web, but…

Ways to reduce Bounce Rate on your Website
Posted in Online Marketing, Zing Blog on February 11th, 2010 by Rusty

When you start to follow your website analytics you start to notice a percent of people identified as Bounce Rate. Bounce rate (sometimes confused with exit rate) is a term used in web site traffic analysis. It essentially represents the percentage of initial visitors to a site who “bounce” away…

Google Analytics Just Became More Powerful!
Posted in Industry News, Online Marketing, Zing Blog on October 21st, 2009 by Rusty

Yes its true, when you thought the good can’t get any better. Google rolled out some useful enhancements to its already useful and powerful Google Analytics tool. The new features gives the tool more flexibility and intelligence.

Google Adds Keyword Predictions to Search Insights Keyword Tool
Posted in Online Marketing on August 25th, 2009 by Rusty

Google recently upgraded their Insights for Search tool to include predicted keyword search volumes as well as interactive maps of how keyword search volume changes over time.

There are lots of business implications of the forecast data:

Having predictable trends for a search query or for a group of…

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5 Important Link Building Strategies to Kickstart your Website
Posted in Online Marketing on August 24th, 2009 by Rusty

Originally posted at DivitoDesign.com

Link building is a very important strategy in your search engine optimizing campaign. In the first part of my search engine optimizing tutorial, I gave you 8 SEO tips that you can implant on your website or blog. Today, we will talk about how to get…

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32 Google Ranking Optimization Tips
Posted in Online Marketing, Web Design & Development on August 21st, 2009 by Rusty

Figuring out the process of SEO can be quite a challenge. Knowing what you need to do and what work best and where to put your performance is a daunting task. So this is where I can help you out by providing 32 Google Ranking Optimization Tips. These were gathered…

10 Recession Marketing Myths De-Bunked
Posted in Online Marketing on August 20th, 2009 by Rusty

This post was written by DJ Francis at experiencematters.criticalmass.com we loved it so much we posted on our blog. We do not take credit in writing this post what so ever.

Former CMer David Armano wrote a popular post here in early 2008 entitled 10 Ways Digital Can Help You…

Web Analytics with Instant Gratification
Posted in Online Marketing on August 17th, 2009 by Rusty

I was searching for more detailed reports when I came across a blog post from Useful Tools. Going over the review on W3Counter. I remember using the counter company back in the day but never thought I could get such up to the second results. Their web analytic data…